I’m currently working on a little personalization project and was wondering if there is a chance to modify the CMS function of Webflow to make it almost like a personalization tool.
Here the idea, I create 5 Personas in the CMS system and create unique content for each of the 5 personas in the CMS system. Now the tricky part. I set up a 5 list of locations (city names) that speak to each of the 5 personas. Now if somebody lives in SF they are being categorized into Persona 1 and will only see content that is dedicated to Persona 1.
I know there are some A/B Personalization tools and data aggregation tools like Clearbit out there, yet they come at a higher.
Would love to hear everyone’s thoughts / comments on this.